AI First

Europe and Israel - Hybrid
10 weeks
Seed to Series A

A 10-week equity-free accelerator program for Seed to Series A startups based in Europe and Israel. The accelerator aims to connect the best of Google's products and people to empower startups to scale their business, towards success in the rapidly evolving landscape of AI and technology.

Europe and Israel - Hybrid
10 weeks
Seed to Series A

Applications are now closed.

Register your interest for future programs.

Register your interest

About the program

About the program

Google for Startups Accelerator: AI First is a 10-week, equity-free hybrid program for Seed to Series A, AI first startups. In partnership with Google Cloud, the European program helps high-potential startups based in Europe and Israel grow with the best of Google through a mix of in-person and virtual activities, 1:1 mentoring, and group learning sessions.

In addition to mentorship and technical project support, The Google for Startups Accelerator: AI First program features deep dives and workshops focused on product design, business growth, and leadership development. Selected startups will also benefit from dedicated Google AI technical expertise and receive credits via the Google for Startups Cloud Program.

Key benefits

  • Equity-free

    Ten weeks of equity-free support.

  • Training

    Boost your knowledge of AI, machine learning, product development, marketing, leadership and more.

  • Google product support and advice

    Learn product tips and tricks directly from the Googlers who built them.

  • 1:1 Mentoring

    Tailored product and leadership support from Google mentors and industry experts.

  • Google product credits

    Eligible startups receive product credits.

  • Exposure

    Exposure to potential partners, VCs and investors interested in AI First tech startups.

Entry Criteria

Entry Criteria

  • Startups demonstrating traction, ideally between Seed and Series A stage, and have a team of 10 or more.
  • Building a scalable product or service with a significant total addressable market and defensible growth model.
  • Deeply technical, leveraging AI and Machine Learning technologies with a dedicated AI lead within the team.
  • Commitment from CEO, CTO and/or technical roles to participate and engage in required program sessions.

Key dates

  • June 21, 2023

    Applications Open

    Add to calendar
  • July 30, 2023

    Applications Close

    Add to calendar
  • September, 2023

    Program Kick-off

  • December, 2023


  • December, 2023

    Demo Day

Accelerator Alumni

Advisory Board

The Google for Startups Accelerator enabled us to think beyond our existing vision. Providing us with all the tools, technical support, leadership skills and structure to grow our company at scale in the most efficient yet profitable way.

Andrea Tassistro FOUNDER OF PowerAPI

Frequently asked questions

Do you take equity or a fee to be a part of this program?

The Google for Startups Accelerator: AI First program is completely free for all participating startups, and Google does not take any equity. Please note that we do require all founders (CEO & CTO) and appropriate team members to be available to join all elements of the program.

What is the structure of the program?

Through a combination of 1-to-1 and 1-to-many learning sessions, startups will receive technical support and mentoring from experienced engineers and business experts from Google and the wider ecosystem throughout the program. This support will be specifically tailored to the needs of the startups' businesses. Along with being paired with specialized Startup Success Managers (SSM) from Google, participants will also receive further training on how to use our best practices, tools, and personnel. At the end of the program, the cohort will present their achievements in a Demo Day in front of Google teams, mentors, investors, partners and key stakeholders from the European startup ecosystem. After the program ends, startups will continue to receive support via the Google for Startups Accelerator Alumni program and network.

When will the program run?

The program runs in a hybrid format for Europe and Israel. The events will take place in Europe, with an in-person kick-off in September 2023, followed by virtual training bootcamps, 1:1 mentoring, and experiences, and an in-person demo day and graduation in December 2023.

Will startups receive Google Cloud Platform (GCP) credits?

Selected startups will be eligible for the Google for Startups Cloud Program, with your first year of Google Cloud and Firebase usage covered with credits up to 250k$ (subject to terms and conditions).